Audio Branding Congress 2010 report

Panel discussion: What will the car of the future sound like?

Panel discussion: What will the car of the future sound like?

The second edition of the Audio Branding Congress was held in Hamburg at the conference rooms of the Dialog im Dunkeln, an amazing exhibition located in the old warehouse district called Speicherstadt. As for the last year the congress was organized by the Audio Branding Academy, an indipendent institution founded in 2009 by Cornelius Ringe, Kai Bronner and Rainer Hirt, with the aim to promote the connection between sound and brand communication.

The title of this edition was Driven by Sound and the main topics were two: the relationship between multisensory design & brand experience and the sound of the electric cars in the future.

I and Sara were invited to present Sound for Electric Vehicles, the work we are conducting in Lorelei for the FIAMM Group, the italian company leader in the market of horns and acoustic devices.
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LIVE!IXEM festival, october 2010, Italy

LIVE!IXEM 2010 is the international festival of music, mixed media and experimental electronic arts promoted by AntiTesi (Domenico Sciajno) and U.S.O. Project (Matteo Milani and Federico Placidi) in collaboration with O’ and Die Schachtel, which will held in Italy on october.

The VII edition of the festival is organized in two appointments: a preview event in Turin on 8th october and the real festival in Milan on 29th-30th october.

One of the most important events of the festival is Movimenti di immagini acustiche, a workshop dedicated to field recording (subscription fee: 60 euro, 15 partecipants).

This year Live!iXem has a twin-festival: Ear to the Earth 2010 – Water and the World, an event promoted by the Electronic Music Foundation, which will held in NYC.

Partners: Roland Italy, SMAP (San Marino Audio Project), MIC – Music Information Centre Norway.

Where: O’ via pastrengo 12; Medionauta via Confalonieri 2; VisualContainer via Confalonieri 11, Milano | Isola Passante Ferroviario/M2 Garibaldi, M3 Zara, tram 2, 4, 7, 31, bus 82, 70, 43, Italy.

For information:
AntiTesi www.antitesi.org
IXEM www.ixem.it
U.S.O. Project/Matteo Milani www.usoproject.com
O’ t.02 6682 3357 o@o-artoteca.org

Movement of acoustic images: a workshop in Italy on Field Recording during the Live!iXem festival

Live!iXem 2010

Live!iXem 2010

Another good news for all the sound professionals who are interested in field recordings: our friends Matteo Milani & Federico Placidi from U.S.O. Project and the italian musician Domenico Sciajno organized Movement of acoustic images, a workshop curated by Fabio Orsi and Alessandro Massobrio, which will be held in Milan (Italy) from 29th to 30th October 2010, during the 7th edition of Live!iXem, an international festival of music, mixed media and experimental electronic art, promoted by AntiTesi.

We had a friendly email exchange with Matteo, Federico, Domenico, Fabio and Alessandro in order to have some more information on the festival and the workshop.

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Design o’ the times panel at Interferenze Festival

Some days ago we came back from Interferenze new arts festival in Italy, where we were invited to present Design o’the times, a panel/performance based on the concept of Time Design promoted by Albert Mayr.

The first part of the panel was dedicated to the presentation of the contributions we requested to some sound professionals and musicians we respect a lot: Kim CasconeUnidentified Sound ObjectMiguel IsazaStefano Delle Monache and Andrew Spitz; while the second part consisted of a live performance based on Mayr’s work, directed by Luigi Mastandrea and performed by Enrico AscoliAlessandro CapozzoYasuhiro Morinaga and Pasquale Napolitano.

We thank a lot all the people who were involved in this project, they were amazing, we will call’em our Friends of Sound, because they are contributing to create a brand new community of professionals, artists, researchers and musicians working in the field of sound and audio design.

A small video abstract of the performance is shown below.

The contributions of the first part of the panel where created based upon an abstract of the work of Mayr we sent by e-mail. At the end we asked:

What if you were asked to virtually participate in this collective creative effort to musically re-design time? How would you interpret your given one-hot-minute?

These were the answers…

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Call for works Premio Germi 2010, Italy

Composers of any age or nationality may submit Works scored for Ensemble Spaziomusica: from a minimum of one to a maximum of four performers, without conductor, according to the following instruments: flute, piano, soprano voice and percussion with or without electronics. No Live Electronics. Duration: between 4 and 12 minutes.

Deadline: October, 04 2010 Entry fee: euro 50 for one score, and euro 30 per score if more than one is submitted.

Awards: The three winning scores will be performed, publlshed and recorded. First piece will be awarded a cash prize of euro 1.000,00 (one thousand). The score sheet and the audio CD will be published by Casa Editrice Sconfinarte. Three selected works will be performed during the 2nd International Composition Competition PREMIO G.E.R.M.I. 2010 and will be replayed during the 4th edition of the REBUS FESTIVAL which will be held in Milan in October 2011.

Associazione Culturale G.E.R.M.I.
Gruppo Europeo Ricerca Musicale Indipendente
Sede legale: Via della Bufalotta, 23 sc. B Int. 5
00139 – Roma (I)
Tel / Fax: +39 06 8175273
www.associazionegermi.eu
info@associazionegermi.eu

Interferenze new arts festival in Italy

Interferenze Festival

Interferenze Festival

If you have someone in love living in Italy you know that we’re famous not only for pizza or mandolino (nice tool for the experimental sound designer…), but also because we got heart. Yes, we have a big heart. And some events can be organized only by people with a lot of heart. Like this festival.

Interferenze is an event dedicated to art and new technologies that will held in Italy from 23th to 25th July 2010. The location of this edition is the town of Bisaccia, placed along the eastern slopes of the hills of Irpinia. For three days this will be the place in which international artists, musicians, curators and researchers will meet together and give their contributions for workshops, concerts, live performances and installations.

We’ll be part of this big family, because I, Sara and Luigi Mastrandrea will lead a panel/workshop on Saturday 24th July called Design o’ the times, based on the concept of Time Design promoted by Albert Mayr.

Finally, we had a very deep and interesting digital conversation with Leandro Pisano, curator, writer and director of the festival, to know more about this amazing event in which Sound has inevitably a predominant role.

Leandro Pisano

Leandro Pisano

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Call for papers and cases for Audio Branding Congress 2010

The Audio Branding Academy is organizing the 2nd Audio Branding Congress that will held in Hamburg on November 5th 2010.

The Academy is promoting two different calls for submission for this editions of the congress: papers and cases.

Call for papers

A call for scientific papers for researchers in the fields of Sound and music in corporate communications and Multisensory Branding/Design. Best submissions will be presented as a talk or as a poster within a scientific forum.

Submission deadline: August 31, 2010.

Call for cases

A call for best practice cases for brands and agencies in the field of Audio branding and Music marketing. The most interesting cases will be presented on the website of the Audio Branding Academy to let the public vote on them. Cases which received the most votes will be presented at the Audio Branding Congress 2010 and published in the Audio Branding Academy Yearbook.

Submission deadline: July 30, 2010.

Ear to earth festival in Italy, 25-27 June, 2010

Orecchio alla Terra is the first european edition of Ear to earth, the festival of sound-art, video-art, music and ecology of New York, USA.

The festival will held in Pesaro and Urbino, 25 – 27 June, 2010, Italy, and is organized by the Conservatorio Statale di Musica G. Rossini, in collaboration with the Electronic Music Foundation (New York, USA) and the Mostra Internazionale del Nuovo Cinema (Pesaro, Italy).

The program is very interesting and you can read it here.

Transmediale award 2011 call for entries

The Transmediale Award and Vilém Flusser Theory Award 2011 call for entries is open and searches for entries about visionary, adventurous and critical forms of digital expression, interaction, and collaborative practice.

Jury of the transmediale Award 2011 are Marisa Olson (New York), Matteo Pasquinelli(Amsterdam), Brandon Labelle (Berlin), Thomas Macho (Berlin), Defne Ayas (Shanghai)

Applications may be submitted until the deadline July 31, 2010. The festival will held in Berlin in 1-6 february 2011.

A summer school in Finland for product sound design

Product Sound Design Summer School

We just posted about Sonic Interaction Design and the importance of the COST Action IC0601 on SID for the development of this new discipline, which is gaining a relevant role in the world of sound design.

Some members of the SID Action and the Design Factory of the Aalto University organized the Product Sound Design Summer School in August 23-26 2010, at Espoo, Finland, with the aim to educate the future product design and development team members with a specific competence on interactive sound.

We interviewed Stefano Delle Monache, one of the organizers, to better know issues and objectives of the course.

Stefano Delle Monache

Stefano Delle Monache

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